NEW PROGRAMME OFFERS WSU HOSPITALITY BUSINESS MANAGEMENT BACHELOR’S IN SWITZERLAND
PULLMAN, Washington – A new programme offered by WSU in partnership with Switzerland’s César Ritz Colleges will allow students to prepare for a rewarding career in hospitality and business management (HBM), on of the world’s largest industries. WSU students will study and live in Switzerland while completing this unique bachelor’s degree in hospitality business management. WSU is one of the few business schools in the world to offer a hospitality program accredited by the Association to Advance Collegiate Schools of Business.
College of Business Dean Eric Spangenberg and César Ritz Colleges Managing Director Ronan Fitzgerald made it official June 6 at a signing ceremony in Switzerland.
“This is a rare opportunity for business students to gain global perspective from a traditional Swiss hospitality school in concert with a large American research university”, said Eric Spangenberg, dean of the WSU College of Business. “Our longtime, collaborative partnership with César Ritz Colleges has set the stage for this new venture, which will strengthen both of our institutions’ international reputations.”
The new programme stems from a successful partnership established 30 years ago between WSU and César Ritz Colleges and will be a coordinated activity involving faculty and staff of both institutions. The goal of both schools is for students to receive both the César Ritz Colleges bachelor’s degree in international business and a WSU bachelor’s degree in hospitality and business management.
“We are very excited to have strengthened our long-term relationship with WSU and believe that this programme offers fantastic benefits to students from both institutions. A program that combines the best of Swiss hospitality studies with American business ideals is a partnership designed with our student’s future career success in mind.”
Students may choose to begin studying at either the Bouveret or Lucerne campuses of César Ritz Colleges and will complete the degree at the Brig campus. Local WSU faculty will be hired to teach courses on-site in Brig.
The degree programme may be completed in three years and includes two, six-month industry internships. Curriculum will be delivered via a hybrid of online and onsite courses and will focus on hospitality and business management topics.
“César Ritz Colleges will provide fundamental hospitality instruction and also deliver coursework aligned with WSU’s university-wide core curriculum”, said David Sprott, associate dean for Graduate, International, and Professional Programs. “Students meeting WSU admission standards will then be admitted to WSU to complete more advanced business and hospitality topics.”
César Ritz students in the new curriculum programme will begin WSU courses October 2012. The WSU College of Business is accredited at the baccalaureate, masters, and doctoral levels by the Association to Advance Collegiate Schools of Business. The college spans campuses across WSU with the largest campus in Pullman, a thriving online campus, and urban campuses located in Vancouver, the Tri-Cities area, an emerging campus in Everett, and global partnerships in China, Switzerland, Thailand, Greece, and many other locations. The college conducts scholarly and applied research, and offers degree programmes in a variety of business disciplines, and in hospitality business management, supplementing face-to-face offerings through innovative online learning and international programmes.
César Ritz Colleges is one of the Switzerland’s leading hospitality education establishments with a reputation that is perpetuated through the success of its graduates. With three state-of-the-art campuses located throughout Switzerland, students are able to draw from the traditions of Swiss hospitality and experience its diverse cultural and linguistic regions. Industry specific programmes, enhanced by periods of professional internship ensure that students graduate ready to take on the challenge of a career in the hospitality industry.